{"id":4461,"date":"2021-04-29T08:30:01","date_gmt":"2021-04-29T06:30:01","guid":{"rendered":"https:\/\/bubbleplan.net\/blog\/?p=4461"},"modified":"2026-05-07T12:01:49","modified_gmt":"2026-05-07T10:01:49","slug":"zoho-hubspot-crm","status":"publish","type":"post","link":"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/","title":{"rendered":"Focus sur Zoho et Hubspot, deux CRM haut de gamme et puissants"},"content":{"rendered":"\n\n<div class=\"kk-star-ratings kksr-auto kksr-align-left kksr-valign-top\"\n    data-payload='{&quot;align&quot;:&quot;left&quot;,&quot;id&quot;:&quot;4461&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;top&quot;,&quot;ignore&quot;:&quot;&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;class&quot;:&quot;&quot;,&quot;count&quot;:&quot;0&quot;,&quot;legendonly&quot;:&quot;&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;0&quot;,&quot;starsonly&quot;:&quot;&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;0&quot;,&quot;greet&quot;:&quot;Votre avis est essentiel !&quot;,&quot;legend&quot;:&quot;0\\\/5 - (0 vote)&quot;,&quot;size&quot;:&quot;20&quot;,&quot;title&quot;:&quot;Focus sur Zoho et Hubspot, deux CRM haut de gamme et puissants&quot;,&quot;width&quot;:&quot;0&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} {votes})&quot;,&quot;font_factor&quot;:&quot;1.25&quot;}'>\n            \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 0px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 0px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 0px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 0px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 0px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>\n        <\/div>\n    <\/div>\n    \n<div class=\"kksr-stars-active\" style=\"width: 0px;\">\n            <div class=\"kksr-star\" style=\"padding-right: 0px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 0px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 0px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 0px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 0px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n                \n\n<div class=\"kksr-legend\" style=\"font-size: 16px;\">\n            <span class=\"kksr-muted\">Votre avis est essentiel !<\/span>\n    <\/div>\n    <\/div>\n\n<p><span class=\"dropcap\">L<\/span>es logiciels <b>CRM<\/b> (customer relationship management) repr\u00e9sentent un chiffre d&rsquo;affaires mondial de plus de 50 milliards de dollars.<\/p>\n\n\n\n<p class=\"p3\">Envoi de mail, stockage de donn\u00e9es, planification de rendez-vous ou encore analyse du potentiel des prospects&#8230; Une multitude d\u2019activit\u00e9s qu\u2019il vous est possible de g\u00e9rer gr\u00e2ce \u00e0 un logiciel CRM, r\u00e9el atout dans la <b>gestion de la relation client<\/b> de votre entreprise.<\/p>\n\n\n\n<p class=\"p3\">Il vous est aussi possible de g\u00e9rer les relations avec vos :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>fournisseurs,<\/li>\n\n\n\n<li>coll\u00e8gues,<\/li>\n\n\n\n<li>et toutes autres parties prenantes importantes de l\u2019entreprise.<\/li>\n<\/ul>\n\n\n\n<p class=\"p3\">Mais alors, quel logiciel CRM choisir sur ce march\u00e9 \u00e0 offre croissante\u00a0? Je vous fais d\u00e9couvrir aujourd\u2019hui Zoho CRM et Hubspot, <strong>deux g\u00e9ants du march\u00e9<\/strong> du CRM.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1024\" height=\"463\" src=\"https:\/\/bubbleplan.net\/blog\/wp-content\/uploads\/2021\/04\/zoho-crm-interface-1024x463.png\" alt=\"interface zoho crm\" class=\"wp-image-4472\" srcset=\"https:\/\/bubbleplan.net\/blog\/wp-content\/uploads\/2021\/04\/zoho-crm-interface-1024x463.png 1024w, https:\/\/bubbleplan.net\/blog\/wp-content\/uploads\/2021\/04\/zoho-crm-interface-300x136.png 300w, https:\/\/bubbleplan.net\/blog\/wp-content\/uploads\/2021\/04\/zoho-crm-interface-768x347.png 768w, https:\/\/bubbleplan.net\/blog\/wp-content\/uploads\/2021\/04\/zoho-crm-interface-640x289.png 640w, https:\/\/bubbleplan.net\/blog\/wp-content\/uploads\/2021\/04\/zoho-crm-interface.png 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"lazy\" \/><\/figure><\/div>\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_71 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<span class=\"ez-toc-title\" style=\"cursor:inherit\">SOMMAIRE<\/span>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/#zoho-crm-le-geant-indien\" title=\"Zoho CRM, le g\u00e9ant indien\">Zoho CRM, le g\u00e9ant indien<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/#hubspot-le-concurrent-americain\" title=\"Hubspot, le concurrent am\u00e9ricain\">Hubspot, le concurrent am\u00e9ricain<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"zoho-crm-le-geant-indien\"><\/span>Zoho CRM, le g\u00e9ant indien<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"p3\">Adapt\u00e9 \u00e0 tous types de structures, de la PME \u00e0 la grande entreprise, Zoho CRM a \u00e9t\u00e9 \u00e9lu meilleur CRM dans de nombreux classements internationaux.<\/p>\n\n\n\n<p class=\"p3\">L\u2019interface avec son look assez <strong>minimaliste<\/strong> offre la possibilit\u00e9 de mettre en avant jusqu&rsquo;\u00e0 10 indicateurs simultan\u00e9s, sur sa page d\u2019accueil. Ces derniers vous permettront tr\u00e8s rapidement de vous faire une id\u00e9e de ce qu\u2019il se passe en temps r\u00e9el.<span class=\"Apple-converted-space\">&nbsp;<\/span><\/p>\n\n\n\n<p class=\"p3\"><a href=\"https:\/\/www.zoho.com\/fr\/crm\/\" target=\"_blank\" rel=\"noopener\">Zoho CRM<\/a> vous offre des possibilit\u00e9s de <b>personnalisation<\/b> assez large, que ce soit en termes :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>d\u2019affichage avec l\u2019organisation des pages,<\/li>\n\n\n\n<li>la cr\u00e9ation et la modification des modules et des champs.<\/li>\n<\/ul>\n\n\n\n<p class=\"p3\">Il vous est possible d\u2019organiser les informations que vous collectez et la fa\u00e7on dont vous les visualisez. Attention toutefois, certains <b>param\u00e9trages<\/b> de l\u2019outil peuvent se montrer fastidieux et complexes\u2026<\/p>\n\n\n\n<p class=\"p3\">Pour ce qui est de l\u2019approche <b>portefeuille client<\/b>, le CRM vous permet de gagner du temps sur les t\u00e2ches de votre quotidien.<\/p>\n\n\n\n<p class=\"p3\">Gr\u00e2ce \u00e0 la cr\u00e9ation de <b>workflows<\/b> optimis\u00e9s et automatis\u00e9s qui vous permettront de r\u00e9duire la saisie manuelle et qui vous feront gagner du temps :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>g\u00e9rez vos leads,<\/li>\n\n\n\n<li>qualifiez vos contacts,<\/li>\n\n\n\n<li>d\u00e9finissez les grandes \u00e9tapes de votre processus de vente.<\/li>\n<\/ul>\n\n\n\n<p class=\"p3\">En ce qui concerne la <b>gestion des leads<\/b>, Zoho permet des r\u00e9ponses automatiques aux leads r\u00e9pondant \u00e0 vos crit\u00e8res.<\/p>\n\n\n\n<p class=\"p3\">Le syst\u00e8me permet \u00e9galement un flux de travail d\u2019approbation de r\u00e9ponse afin que les communications et les conversions puissent d\u2019abord \u00eatre approuv\u00e9es par un superviseur.<span class=\"Apple-converted-space\">&nbsp;<\/span><\/p>\n\n\n\n<p class=\"p3\">Anticipez la mise en place de vos actions marketing en pr\u00e9parant vos op\u00e9rations de mailing cibl\u00e9es. Ou en utilisant une des <b>nombreuses int\u00e9grations<\/b> comme Google Ads afin de suivre le co\u00fbt de l\u2019op\u00e9ration.<\/p>\n\n\n\n<p class=\"p3\">R\u00e9el point fort de l\u2019outil : sa communication multi-canal. Elle vous permettra de g\u00e9rer tous vos \u00e9changes : mail, t\u00e9l\u00e9phonique, sms ou interaction sur les r\u00e9seaux sociaux ; cela directement \u00e0 travers l\u2019interface.<\/p>\n\n\n\n<p class=\"p3\">Toutes les informations seront donc centralis\u00e9es au m\u00eame endroit, ce qui vous permettra un suivi \u00e0 la lettre.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1024\" height=\"639\" src=\"https:\/\/bubbleplan.net\/blog\/wp-content\/uploads\/2021\/04\/Hubspot-fiche-contact-1024x639.png\" alt=\"hubspot interface fiche contact\" class=\"wp-image-4471\" srcset=\"https:\/\/bubbleplan.net\/blog\/wp-content\/uploads\/2021\/04\/Hubspot-fiche-contact-1024x639.png 1024w, https:\/\/bubbleplan.net\/blog\/wp-content\/uploads\/2021\/04\/Hubspot-fiche-contact-300x187.png 300w, https:\/\/bubbleplan.net\/blog\/wp-content\/uploads\/2021\/04\/Hubspot-fiche-contact-768x479.png 768w, https:\/\/bubbleplan.net\/blog\/wp-content\/uploads\/2021\/04\/Hubspot-fiche-contact-640x400.png 640w, https:\/\/bubbleplan.net\/blog\/wp-content\/uploads\/2021\/04\/Hubspot-fiche-contact.png 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" loading=\"lazy\" \/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"hubspot-le-concurrent-americain\"><\/span>Hubspot, le concurrent am\u00e9ricain<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"p3\">Un outil id\u00e9al pour les grandes entreprises \u00e0 la recherche de fonctionnalit\u00e9s avanc\u00e9es et disposant d\u2019un budget important.<\/p>\n\n\n\n<p class=\"p3\"><a href=\"https:\/\/www.hubspot.fr\/\" target=\"_blank\" rel=\"noopener\">Hubspot<\/a> dispose d\u2019une interface moderne proposant une liste de mod\u00e8les, pouvant \u00eatre personnalis\u00e9s en fonction de vos besoins en mati\u00e8re de flux de travail.<\/p>\n\n\n\n<p class=\"p3\">Point faible de l\u2019outil, la difficult\u00e9 de personnalisation des mod\u00e8les. En effet, il est n\u00e9cessaire de faire appel \u00e0 un d\u00e9veloppeur sp\u00e9cifique au CRM afin de modifier l\u2019apparence des pages cr\u00e9es par l\u2019outil.<span class=\"Apple-converted-space\">&nbsp;<\/span><\/p>\n\n\n\n<p class=\"p3\">Acc\u00e8s digital, <b>inbound marketing<\/b> et sales, le CRM Hubspot vous accompagne sur l\u2019ensemble du parcours client, et vous permettra de g\u00e9rer :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>vos prospects,<\/li>\n\n\n\n<li>la relation client,<\/li>\n\n\n\n<li>et les emailings marketing.<\/li>\n<\/ul>\n\n\n\n<p class=\"p3\">Toutes vos op\u00e9rations marketing seront alors centralis\u00e9es au m\u00eame endroit.<span class=\"Apple-converted-space\">&nbsp;<\/span><\/p>\n\n\n\n<p class=\"p3\">Hubspot propose des <b>solutions simples<\/b>, les fonctionnalit\u00e9s sont facilement accessibles depuis l\u2019interface. Pour ce qui est du suivi de vos op\u00e9rations, il se fait gr\u00e2ce aux rapports d\u2019analyse et aux graphiques simples d\u2019interpr\u00e9tation et exploitables imm\u00e9diatement.<\/p>\n\n\n\n<p class=\"p3\">Du c\u00f4t\u00e9 de <b>l\u2019approche client<\/b>, le Hubspot vous aide \u00e0 renforcer vos relations avec vos prospects et vos clients.<\/p>\n\n\n\n<p class=\"p3\">Il vous aidera \u00e0 qualifier, suivre et convertir vos prospects gr\u00e2ce \u00e0 la centralisation des informations, la visibilit\u00e9 compl\u00e8te de vos <b>pipelines<\/b> et l\u2019automatisation de vos activit\u00e9s commerciales.<span class=\"Apple-converted-space\">&nbsp;<\/span><\/p>\n\n\n\n<p class=\"p3\">Comme sur Zoho, Hubspot vous permet de suivre et d\u2019interagir avec vos leads gr\u00e2ce \u00e0 des <b>campagnes cibl\u00e9es<\/b> et personnalis\u00e9es afin de gagner en temps et en efficacit\u00e9.<\/p>\n\n\n\n<p class=\"p3\">De multiples int\u00e9grations sont possibles vous permettant de synchroniser le CRM avec une multitude d\u2019outils que vous utilisez au quotidien tel que vos mails pour fonctionner en synergie.<span class=\"Apple-converted-space\">&nbsp;<\/span><\/p>\n\n\n\n<p class=\"p3\">De m\u00eame pour les r\u00e9seaux sociaux, ce qui vous permettra de pr\u00e9parer et programmer vos futures publications.<\/p>\n\n\n\n<p class=\"p3\"><span class=\"s1\"><span class=\"s6\"><span class=\"dropcap dropcap3\">E<\/span><\/span>n conclusion, Zoho CRM et Hubspot, sont d<\/span>eux beaux outils qui couvrent diff\u00e9rents besoins. Hubspot, plus ax\u00e9 marketing est id\u00e9al pour les grandes entreprises disposant d\u2019un budget important.<\/p>\n\n\n\n<p class=\"p3\">En effet, il vous faudra souscrire \u00e0 des offres sp\u00e9cifiques pour avoir acc\u00e8s aux fonctionnalit\u00e9s avanc\u00e9es.<\/p>\n\n\n\n<p class=\"p3\">Pour ce qui est de Zoho, il offre d\u2019int\u00e9ressantes possibilit\u00e9s d\u2019int\u00e9gration. Et s\u2019adapte tr\u00e8s facilement aux besoins des petites et moyennes entreprises ne disposant pas d\u2019un budget cons\u00e9quent.<\/p>\n\n\n\n<p class=\"p3\">\u00c0 vous de <a href=\"https:\/\/bubbleplan.net\/blog\/category\/logiciels-outils\/outils-collaboratifs\/\">faire votre choix<\/a> selon vos besoins et l\u2019approche que vous souhaitez avoir gr\u00e2ce \u00e0 votre CRM. N&rsquo;h\u00e9sitez pas \u00e0 lire nos <a href=\"https:\/\/bubbleplan.net\/blog\/comparatif-wrike-vs-bubble-plan\/\">articles comparatifs<\/a> pour avoir toutes les cl\u00e9s en main et \u00eatre s\u00fbr d&rsquo;utiliser l&rsquo;<a href=\"https:\/\/bubbleplan.net\/blog\/comparatif-logiciels-gestion-projet-france\/\">outil qui r\u00e9pond \u00e0 vos besoins<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Les logiciels CRM (customer relationship management) repr\u00e9sentent un chiffre d&rsquo;affaires mondial de plus de 50 milliards de dollars. Envoi de mail, stockage de donn\u00e9es, planification de rendez-vous ou encore analyse du potentiel des prospects&#8230; Une multitude d\u2019activit\u00e9s qu\u2019il vous est possible de g\u00e9rer gr\u00e2ce \u00e0 un logiciel CRM, r\u00e9el atout dans la gestion de la&#8230;<\/p>\n","protected":false},"author":6,"featured_media":4470,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12,6],"tags":[104,195,370,371],"class_list":{"0":"post-4461","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-organisation","8":"category-outils-collaboratifs","9":"tag-crm","10":"tag-outil-collaboratif","11":"tag-zoho","12":"tag-hubspot","13":"article","14":"","16":"has-excerpt","17":"has-avatar","18":"has-author","19":"has-nickname","20":"has-date","21":"has-comment-count","22":"has-category-meta","23":"has-read-more","24":"has-title","25":"has-post-media","26":"thumbnail-"},"nelio_content":{"isAutoShareEnabled":true,"autoShareEndMode":"never","automationSources":{"useCustomSentences":false,"customSentences":[]},"followers":[2,6,14],"suggestedReferences":[],"efiUrl":"","efiAlt":"","highlights":[],"permalinkQueryArgs":[],"series":[]},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Outil collaboratif CRM : focus sur les puissants Hubspot et Zoho<\/title>\n<meta name=\"description\" content=\"Quel logiciel CRM choisir sur ce march\u00e9 \u00e0 offre croissante\u00a0? Je vous fais d\u00e9couvrir aujourd\u2019hui Zoho CRM et Hubspot, deux g\u00e9ants du CRM !\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Outil collaboratif CRM : focus sur les puissants Hubspot et Zoho\" \/>\n<meta property=\"og:description\" content=\"Quel logiciel CRM choisir sur ce march\u00e9 \u00e0 offre croissante\u00a0? Je vous fais d\u00e9couvrir aujourd\u2019hui Zoho CRM et Hubspot, deux g\u00e9ants du CRM !\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/\" \/>\n<meta property=\"og:site_name\" content=\"Bubble Plan : blog de la Gestion de Projet efficace et collaborative\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/bubbleplan\" \/>\n<meta property=\"article:published_time\" content=\"2021-04-29T06:30:01+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-07T10:01:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/bubbleplan.net\/blog\/wp-content\/uploads\/2021\/04\/zoho-hubspot-crm-03.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"835\" \/>\n\t<meta property=\"og:image:height\" content=\"521\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Camille\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@BubblePlan\" \/>\n<meta name=\"twitter:site\" content=\"@BubblePlan\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Camille\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/\"},\"author\":{\"name\":\"Camille\",\"@id\":\"https:\/\/bubbleplan.net\/blog\/#\/schema\/person\/211525ff0235e694d59aa9109b761f19\"},\"headline\":\"Focus sur Zoho et Hubspot, deux CRM haut de gamme et puissants\",\"datePublished\":\"2021-04-29T06:30:01+00:00\",\"dateModified\":\"2026-05-07T10:01:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/\"},\"wordCount\":946,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/bubbleplan.net\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/bubbleplan.net\/blog\/wp-content\/uploads\/2021\/04\/zoho-hubspot-crm-03.jpg\",\"keywords\":[\"CRM\",\"outil collaboratif\",\"Zoho\",\"Hubspot\"],\"articleSection\":[\"Organisation\",\"Autres Outils Collaboratifs\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/\",\"url\":\"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/\",\"name\":\"Outil collaboratif CRM : focus sur les puissants Hubspot et Zoho\",\"isPartOf\":{\"@id\":\"https:\/\/bubbleplan.net\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/bubbleplan.net\/blog\/wp-content\/uploads\/2021\/04\/zoho-hubspot-crm-03.jpg\",\"datePublished\":\"2021-04-29T06:30:01+00:00\",\"dateModified\":\"2026-05-07T10:01:49+00:00\",\"description\":\"Quel logiciel CRM choisir sur ce march\u00e9 \u00e0 offre croissante\u00a0? Je vous fais d\u00e9couvrir aujourd\u2019hui Zoho CRM et Hubspot, deux g\u00e9ants du CRM !\",\"breadcrumb\":{\"@id\":\"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/#primaryimage\",\"url\":\"https:\/\/bubbleplan.net\/blog\/wp-content\/uploads\/2021\/04\/zoho-hubspot-crm-03.jpg\",\"contentUrl\":\"https:\/\/bubbleplan.net\/blog\/wp-content\/uploads\/2021\/04\/zoho-hubspot-crm-03.jpg\",\"width\":835,\"height\":521,\"caption\":\"zoho crm versus hubspot\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Blog\",\"item\":\"https:\/\/bubbleplan.net\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Logiciels &amp; Outils\",\"item\":\"https:\/\/bubbleplan.net\/blog\/category\/logiciels-outils\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Autres Outils Collaboratifs\",\"item\":\"https:\/\/bubbleplan.net\/blog\/category\/logiciels-outils\/outils-collaboratifs\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"Organisation\",\"item\":\"https:\/\/bubbleplan.net\/blog\/category\/logiciels-outils\/outils-collaboratifs\/organisation\/\"},{\"@type\":\"ListItem\",\"position\":5,\"name\":\"Focus sur Zoho et Hubspot, deux CRM haut de gamme et puissants\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/bubbleplan.net\/blog\/#website\",\"url\":\"https:\/\/bubbleplan.net\/blog\/\",\"name\":\"Bubble Plan : blog de la Gestion de Projet efficace et collaborative\",\"description\":\"Toute l&#039;actualit\u00e9 de la gestion de projet et du collaboratif, avec Bubble Plan\",\"publisher\":{\"@id\":\"https:\/\/bubbleplan.net\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/bubbleplan.net\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/bubbleplan.net\/blog\/#organization\",\"name\":\"Bubble Plan\",\"url\":\"https:\/\/bubbleplan.net\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/bubbleplan.net\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/bubbleplan.net\/blog\/wp-content\/uploads\/2024\/07\/logo-leblog-vf-01-336.png\",\"contentUrl\":\"https:\/\/bubbleplan.net\/blog\/wp-content\/uploads\/2024\/07\/logo-leblog-vf-01-336.png\",\"width\":672,\"height\":62,\"caption\":\"Bubble Plan\"},\"image\":{\"@id\":\"https:\/\/bubbleplan.net\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/bubbleplan\",\"https:\/\/x.com\/BubblePlan\",\"https:\/\/www.linkedin.com\/company\/bubbleplan\",\"https:\/\/www.youtube.com\/channel\/UCDb4feDzsa4fCd_vR5HZJgg\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/bubbleplan.net\/blog\/#\/schema\/person\/211525ff0235e694d59aa9109b761f19\",\"name\":\"Camille\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/bubbleplan.net\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/245bc54e612079a6f44bdc1ba89d9709?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/245bc54e612079a6f44bdc1ba89d9709?s=96&d=mm&r=g\",\"caption\":\"Camille\"},\"description\":\"Camille propose des articles clairs, concrets et directement utiles pour mieux comprendre Bubble Plan et ses fonctionnalit\u00e9s. Gr\u00e2ce \u00e0 son exp\u00e9rience produit, elle va droit au but, en r\u00e9pondant aux vraies questions que se posent les utilisateurs au quotidien.\",\"url\":\"https:\/\/bubbleplan.net\/blog\/author\/camille\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Outil collaboratif CRM : focus sur les puissants Hubspot et Zoho","description":"Quel logiciel CRM choisir sur ce march\u00e9 \u00e0 offre croissante\u00a0? Je vous fais d\u00e9couvrir aujourd\u2019hui Zoho CRM et Hubspot, deux g\u00e9ants du CRM !","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/","og_locale":"fr_FR","og_type":"article","og_title":"Outil collaboratif CRM : focus sur les puissants Hubspot et Zoho","og_description":"Quel logiciel CRM choisir sur ce march\u00e9 \u00e0 offre croissante\u00a0? Je vous fais d\u00e9couvrir aujourd\u2019hui Zoho CRM et Hubspot, deux g\u00e9ants du CRM !","og_url":"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/","og_site_name":"Bubble Plan : blog de la Gestion de Projet efficace et collaborative","article_publisher":"https:\/\/www.facebook.com\/bubbleplan","article_published_time":"2021-04-29T06:30:01+00:00","article_modified_time":"2026-05-07T10:01:49+00:00","og_image":[{"width":835,"height":521,"url":"https:\/\/bubbleplan.net\/blog\/wp-content\/uploads\/2021\/04\/zoho-hubspot-crm-03.jpg","type":"image\/jpeg"}],"author":"Camille","twitter_card":"summary_large_image","twitter_creator":"@BubblePlan","twitter_site":"@BubblePlan","twitter_misc":{"\u00c9crit par":"Camille","Dur\u00e9e de lecture estim\u00e9e":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/#article","isPartOf":{"@id":"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/"},"author":{"name":"Camille","@id":"https:\/\/bubbleplan.net\/blog\/#\/schema\/person\/211525ff0235e694d59aa9109b761f19"},"headline":"Focus sur Zoho et Hubspot, deux CRM haut de gamme et puissants","datePublished":"2021-04-29T06:30:01+00:00","dateModified":"2026-05-07T10:01:49+00:00","mainEntityOfPage":{"@id":"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/"},"wordCount":946,"commentCount":0,"publisher":{"@id":"https:\/\/bubbleplan.net\/blog\/#organization"},"image":{"@id":"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/#primaryimage"},"thumbnailUrl":"https:\/\/bubbleplan.net\/blog\/wp-content\/uploads\/2021\/04\/zoho-hubspot-crm-03.jpg","keywords":["CRM","outil collaboratif","Zoho","Hubspot"],"articleSection":["Organisation","Autres Outils Collaboratifs"],"inLanguage":"fr-FR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/","url":"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/","name":"Outil collaboratif CRM : focus sur les puissants Hubspot et Zoho","isPartOf":{"@id":"https:\/\/bubbleplan.net\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/#primaryimage"},"image":{"@id":"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/#primaryimage"},"thumbnailUrl":"https:\/\/bubbleplan.net\/blog\/wp-content\/uploads\/2021\/04\/zoho-hubspot-crm-03.jpg","datePublished":"2021-04-29T06:30:01+00:00","dateModified":"2026-05-07T10:01:49+00:00","description":"Quel logiciel CRM choisir sur ce march\u00e9 \u00e0 offre croissante\u00a0? Je vous fais d\u00e9couvrir aujourd\u2019hui Zoho CRM et Hubspot, deux g\u00e9ants du CRM !","breadcrumb":{"@id":"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/#primaryimage","url":"https:\/\/bubbleplan.net\/blog\/wp-content\/uploads\/2021\/04\/zoho-hubspot-crm-03.jpg","contentUrl":"https:\/\/bubbleplan.net\/blog\/wp-content\/uploads\/2021\/04\/zoho-hubspot-crm-03.jpg","width":835,"height":521,"caption":"zoho crm versus hubspot"},{"@type":"BreadcrumbList","@id":"https:\/\/bubbleplan.net\/blog\/zoho-hubspot-crm\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Blog","item":"https:\/\/bubbleplan.net\/blog\/"},{"@type":"ListItem","position":2,"name":"Logiciels &amp; Outils","item":"https:\/\/bubbleplan.net\/blog\/category\/logiciels-outils\/"},{"@type":"ListItem","position":3,"name":"Autres Outils Collaboratifs","item":"https:\/\/bubbleplan.net\/blog\/category\/logiciels-outils\/outils-collaboratifs\/"},{"@type":"ListItem","position":4,"name":"Organisation","item":"https:\/\/bubbleplan.net\/blog\/category\/logiciels-outils\/outils-collaboratifs\/organisation\/"},{"@type":"ListItem","position":5,"name":"Focus sur Zoho et Hubspot, deux CRM haut de gamme et puissants"}]},{"@type":"WebSite","@id":"https:\/\/bubbleplan.net\/blog\/#website","url":"https:\/\/bubbleplan.net\/blog\/","name":"Bubble Plan : blog de la Gestion de Projet efficace et collaborative","description":"Toute l&#039;actualit\u00e9 de la gestion de projet et du collaboratif, avec Bubble Plan","publisher":{"@id":"https:\/\/bubbleplan.net\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/bubbleplan.net\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/bubbleplan.net\/blog\/#organization","name":"Bubble Plan","url":"https:\/\/bubbleplan.net\/blog\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/bubbleplan.net\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/bubbleplan.net\/blog\/wp-content\/uploads\/2024\/07\/logo-leblog-vf-01-336.png","contentUrl":"https:\/\/bubbleplan.net\/blog\/wp-content\/uploads\/2024\/07\/logo-leblog-vf-01-336.png","width":672,"height":62,"caption":"Bubble Plan"},"image":{"@id":"https:\/\/bubbleplan.net\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/bubbleplan","https:\/\/x.com\/BubblePlan","https:\/\/www.linkedin.com\/company\/bubbleplan","https:\/\/www.youtube.com\/channel\/UCDb4feDzsa4fCd_vR5HZJgg"]},{"@type":"Person","@id":"https:\/\/bubbleplan.net\/blog\/#\/schema\/person\/211525ff0235e694d59aa9109b761f19","name":"Camille","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/bubbleplan.net\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/245bc54e612079a6f44bdc1ba89d9709?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/245bc54e612079a6f44bdc1ba89d9709?s=96&d=mm&r=g","caption":"Camille"},"description":"Camille propose des articles clairs, concrets et directement utiles pour mieux comprendre Bubble Plan et ses fonctionnalit\u00e9s. Gr\u00e2ce \u00e0 son exp\u00e9rience produit, elle va droit au but, en r\u00e9pondant aux vraies questions que se posent les utilisateurs au quotidien.","url":"https:\/\/bubbleplan.net\/blog\/author\/camille\/"}]}},"_links":{"self":[{"href":"https:\/\/bubbleplan.net\/blog\/wp-json\/wp\/v2\/posts\/4461","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bubbleplan.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bubbleplan.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bubbleplan.net\/blog\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/bubbleplan.net\/blog\/wp-json\/wp\/v2\/comments?post=4461"}],"version-history":[{"count":9,"href":"https:\/\/bubbleplan.net\/blog\/wp-json\/wp\/v2\/posts\/4461\/revisions"}],"predecessor-version":[{"id":16982,"href":"https:\/\/bubbleplan.net\/blog\/wp-json\/wp\/v2\/posts\/4461\/revisions\/16982"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bubbleplan.net\/blog\/wp-json\/wp\/v2\/media\/4470"}],"wp:attachment":[{"href":"https:\/\/bubbleplan.net\/blog\/wp-json\/wp\/v2\/media?parent=4461"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bubbleplan.net\/blog\/wp-json\/wp\/v2\/categories?post=4461"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bubbleplan.net\/blog\/wp-json\/wp\/v2\/tags?post=4461"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}